ダイレクト・マーケティングの戦略的概念 : 一般マーケティングとの相違点  [in Japanese] A Strategic Concept of Direct Marketing : Key Differences Between Direct Marketing and General Marketing  [in Japanese]

Journal

Bulletin of Niigata Sangyo University   [List of Volumes]

Bulletin of Niigata Sangyo University 8, 1-21, 1992  [Table of Contents]

Niigata Sangyo University

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Codes

  • NII Article ID (NAID) :
    110000471014
  • NII NACSIS-CAT ID (NCID) :
    AN10088650
  • Text Lang :
    JPN
  • Article Type :
    Departmental Bulletin Paper
  • ISSN :
    09154221
  • Databases :
    NII-ELS  IR