移動用サインと屋内広告サインとの混在環境が利用者に及ぼす影響,JR東日本東京駅をケーススタディーとした場合 : 交通公共施設のサイン計画に関する基礎的研究 その1  [in Japanese] THE INFLUENCE AFFECT USER WITH MIXTURE ENVIRONMENT OF THE SIGN FOR MOVEMENT, AND INDOOR ADVERTISING SIGN, A CASE OF JR EAST TOKYO STATION : Fundamental study on the sign plan of a traffic public facility Part 1  [in Japanese]

Stations in Japanese metropolis are compounded with the commercial function. Station sign planning and indoor advertisement are intermingled in the public space. The present stations offset the communication effect by self-assertion such as a railroad company's advertisement, a business advertisement, a store signboard, a souvenir shop stand signboard, a clock, etc.. It is important that transfers acquire the information on the destination efficiently in a station yard. This study makes JR Tokyo Station a case study, and attempts an actual situation survey of a sign planning and an indoor advertisement as a fundamental study. Consideration for their coexistence is performed.