Choice Based on Reasons: The Case of Attraction and Compromise Effects

• Itamar Simonson

収録刊行物

• Journal of Consumer Research

  Journal of Consumer Research 16 (2), 158-, 1989-09

  Oxford University Press (OUP)

キーワード

• Marketing
• Economics and Econometrics
• Arts and Humanities (miscellaneous)
• Anthropology
• Business and International Management

詳細情報

• CRID: 1360564063936238720
• NII論文ID: 30017699856
• DOI: 10.1086/209205
• ISSN: 15375277
• ISSN: 00935301
• Web Site: http://academic.oup.com/jcr/article-pdf/16/2/158/5096379/16-2-158.pdf
• データソース種別:
  • Crossref
  • CiNii Articles