Popular consumer culture : its impact on the nature of interpersonal communication in contemporary Japan 大衆消費文化 : 現代日本における対人コミュニケーションに対する影響

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Title: Popular consumer culture : its impact on the nature of interpersonal communication in contemporary Japan

博士論文

博士学位論文 (Thesis(doctor))

Table of Contents / (0004.jp2)
Acknowledgements / p4 (0006.jp2)
Introduction / p6 (0008.jp2)
Chapter1:The Popular Consumer Culture Concept / p12 (0014.jp2)
1.1 Defining Popular Consumer Culture / p12 (0014.jp2)
1.2 The Social Background of Popular Consumer Culture in Japan / p19 (0021.jp2)
Chapter2:Theorizing Interpersonal Communication / p25 (0027.jp2)
2.1 The Basic Concept of Interpersonal Communication / p25 (0027.jp2)
2.2 Nonverbal Communication / p31 (0034.jp2)
2.3 Characteristics'Unique' to Japanese Interpersonal Communication / p35 (0038.jp2)
2.4 Culture Shift and Communication Paradigm Change / p48 (0051.jp2)
Chapter3:Uncovering Popular Consumer Culture's Impact on Interpersonal Communication / p51 (0054.jp2)
3.1 Materialism and Consumption:The Development of Consumer Society / p51 (0054.jp2)
3.2 Japanese Women and Men:Fashion and Identity / p57 (0060.jp2)
Chapter4:Word-of-Mouth:A Form of Strategic Communication in Creating Fads / p116 (0119.jp2)
4.1 What is Kuchikomi? / p119 (0122.jp2)
4.2 Fads and Kuchikomi Communication / p123 (0126.jp2)
4.3 The Psychology of Word-of-Mouth Communication / p136 (0139.jp2)
Chapter5:The Power of Popular Consumer Culture(PCC) / p146 (0149.jp2)
5.1 The Effects of Popular Consumer Culture / p146 (0149.jp2)
5.2 Clarifying the Culture Concept / p151 (0154.jp2)
5.3 Evaluating the Effects of Popular Consumer Culture / p154 (0157.jp2)
5.4 Conclusions / p157 (0160.jp2)
References / p160 (0163.jp2)

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