Market driven management : prescriptions for survival in a turbulent world

Author(s)

• Ames, B. Charles
• Hlavacek, James D.

Bibliographic Information

Market driven management : prescriptions for survival in a turbulent world

B. Charles Ames & James D. Hlavacek

Dow Jones-Irwin, c1989

Note

Includes bibliographical references and index

Details

• NCID: BA07095224
• ISBN:
  • 1556230389
• LCCN: 88003735
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Homewood, Ill.
• Pages/Volumes: xiii, 186 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415.13
  • DC19 : 658.8
• Subject Headings:
  • LCSH : Marketing -- Management