An annotated and extended bibliography of health care marketing

Author(s)

• Cooper, Philip D.
• Jones, Karen M.
• Wong, John K.

Bibliographic Information

An annotated and extended bibliography of health care marketing

compiled by Philip D. Cooper, Karen M. Jones, John K. Wong

（Bibliography series / American Marketing Association）

American Marketing Association, c1984

• pbk.

Details

• NCID: BA0741472X
• ISBN:
  • 0877571716
• LCCN: 84016795
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Chicago, IL
• Pages/Volumes: xvi, 186 p.
• Size: 23 cm
• Classification:
  • LCC : Z6675.E2
  • LCC : RA410.5
  • DC19 : 016.3621/068/8
• Subject Headings:
  • LCSH : Medical care -- Marketing -- Bibliography
  • LCSH : Marketing -- Bibliography
• Parent Bibliography ID:
  • BA07399954