Strategic technology management
著者
書誌事項
Strategic technology management
(McGraw-Hill engineering and technology management series)
McGraw-Hill, c1993
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
This book discusses the three imperatives of strategic development: namely, the techniques for forecasting, planning, and implementing technological strategy. A series of case histories illustrate techniques and methods. The book clarifies the distinction between technology strategy and product strategy and shows their relationship.
目次
- Technological progress and new product development
- rates of technological change
- concepts of strategic planning
- morphology of technology systems
- product morphology
- production morphology
- formulating technology strategy
- product development cycle
- radical innovation process
- technological discontinuities
- role of standards in technology
- R&D infrastructure
- technical project management
- managing high-tech business ventures
- marketing new technology.
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