Who knows wins : using information to create and sustain strategic advantage
Author(s)
Bibliographic Information
Who knows wins : using information to create and sustain strategic advantage
Jordans, 1996
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Note
Bibliography: p. [231]-232
Includes index
Description and Table of Contents
Description
Disastrous consequences can result if strategic business decisions are taken without sufficient information. Yet research has shown that many top level managers make inadequate use of information in strategy formulation. This text aims to help board directors understand information and use it to make better strategic choices for their companies. Part One covers the principles of information and its use in three contexts: planning strategic change, responding to external events and continuous monitoring of performance. Part Two looks at how information was used in three real-life cases: entering the European market, defending a hostile take-over and responding to an opportunity.
Table of Contents
- Knowledge, power and influence
- macro environment - know the world
- determining position - know yourself, your enemy and your position
- responding - attack, defend and retaliate
- manoeuvering - adopt tactics
- executive decision-making - create and manage change. Appendices: formulating strategic options - combining internal and external information
- formulating strategic options - gathering relevant information without entering the target business.
by "Nielsen BookData"