Does pioneering advantage exist? : a cross-national comparative study

Author(s)

• Song, X. Michael
• Di Benedetto, C. Anthony
• Zhao, Yuzhen Lisa
• Marketing Science Institute

Bibliographic Information

Does pioneering advantage exist? : a cross-national comparative study

X. Michael Song, C. Anthony Di Benedetto, Yuzhen Lisa Zhao

（Report / Marketing Science Institute, no. 99-111）

Marketing Science Institute, c1999

Note

Bibliography: p. 39-43

"Working paper" -- T.p.

Details

• NCID: BA43690720
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cambridge, Mass.
• Pages/Volumes: 43 p.
• Size: 28 cm
• Parent Bibliography ID:
  • BA07416951