How you play the game : lessons for life from the billion-dollar business of sports
著者
書誌事項
How you play the game : lessons for life from the billion-dollar business of sports
Amacom, c1999
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注記
Includes index
内容説明・目次
内容説明
This is a sweeping look at the business of sports through the eyes of Jerry Colangelo, a founder of the Chicago Bulls basketball team and owner of the Phoenix Suns, the Arizona Diamondbacks, and three other professional sports teams.
目次
- Back to the beginning
- birth of the Bulls
- from Chicago to Phoenix
- synergy and the sports business
- character and characters
- thinking baseball
- protecting your investment
- the stadium
- basketball faces new challenges
- community service.
「Nielsen BookData」 より
