Managing innovation : integrating technological, market and organizational change
Author(s)
Bibliographic Information
Managing innovation : integrating technological, market and organizational change
Wiley, c2001
2nd ed
- : pbk
Available at / 27 libraries
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Research Institute for Economics & Business Administration (RIEB) Library , Kobe University図書
: pbk658.5-424//2081000096267
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Note
Includes bibliographical references and index
Description and Table of Contents
Description
The first edition of Managing Innovation has become established as the leading textbook on innovation and technology management in the European market. The authors are leading international figures in their field and the new edition will include coverage of the latest, most up-to-date research on the management of innovation The aim is to provide a management text for postgraduate students of MBA and MSc courses which covers the management of technological, market and organisational innovation in a comprehensive but accessible manner. Each of the chapters draws on the latest research to develop frameworks for students to understand and apply the material, and includes brief case studies to illustrate key themes.
Table of Contents
Preface. About the Authors. PART I: MANAGING FOR INNOVATION. 1. Key Issues in Innovation Management. 2. Innovation as a Management Process. PART II: TAKING A STRATEGIC APPROACH. 3. Developing the Framework for an Innovation Strategy. 4. Positions: The National and Competitive Environment. 5. Paths: Exploiting Technological Trajectories. 6. Processes: Integration for Strategic Learning. PART III: ESTABLISHING EFFECTIVE EXTERNAL LINKAGES. 7. Learning from Markets. 8. Learning through Alliances. PART IV: BUILDING EFFECTIVE IMPLEMENTATION MECHANISMS. 9. Managing the Internal Processes. 10. Learning through Corporate Ventures. PART V: CREATING THE INNOVATIVE ORGANIZATION. 11. Building the Innovative Organization. 12. Creating Innovative New Firms. PART VI: ASSESSING AND IMPROVING INNOVATION MANAGEMENT PERFORMANCE. 13. An Integrative Approach To Innovation Management.Index.
by "Nielsen BookData"