The design of everyday things

書誌事項

The design of everyday things

Donald A. Norman

Basic Books, 2002

  • : pbk

タイトル別名

The psychology of everyday things

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注記

Description on First Basic paperback, 2002

"Originally published in hardcover by Basic Book in 1988" -- T.p. verso

Includes bibliographical references (p. 241-247) and index

内容説明・目次

内容説明

First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.

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