Second wind : turnaround strategies for business revival

著者

    • Caplan, Suzanne

書誌事項

Second wind : turnaround strategies for business revival

Suzanne Caplan

(Entrepreneur mentor series)

Entrepreneur Press, c2003

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注記

Includes index

内容説明・目次

内容説明

A soft economy, tight money and the pressures of new technologies mean stress for the small-business community. The failure rate is at an all-time high and still rising. For today's entrepreneur, turnaround skills are not an option - they are the number one essential. Anyone can prosper in a book; here is how to survive the bust. Second Wind is a practical, can-do approach to small-business turnaround, can do approach to small business turnaround in the real world. It is the business owner's defnitive guide to troubleshooting. Second Wind offers a wide range of hands-on solutions, from simple strategies for change to successful reorganization. Readers will learn how to recognise the sighns that trouble is brewing, where to look, what to look for, and how to analyse every phase of the business operation to maximse their chances of success.

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