Essentials of economics
著者
書誌事項
Essentials of economics
Pearson Prentice Hall, c2009
2nd ed
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注記
Includes bibliographical references and indexes
内容説明・目次
内容説明
For Survey of Economics courses at 4-year & 2-year colleges and universities
Hubbard & O'Brien is the only book that motivates students to learn economics through real business examples.
目次
Part 1: Introduction
Chapter 1: Economics: Foundations and Models
Appendix: Using Graphs and Formulas
Chapter 2: Trade-offs, Comparative Advantage, and the Market System
Part 2: Demand and Supply: Markets in Action
Chapter 3: Where Prices Come From: The Interaction of Demand and Supply
Chapter 4: Market Efficiency and Market Failure
Part 3: Microeconomics Foundations: Consumers and Firms
Chapter 5: Firms, the Stock Market, and Corporate Governance
Note: we are not picking up the appendix, "Tools to Analyze Firms' Financial Information."
Chapter 6: Consumer Choice and Elasticity
Chapter 7: Technology, Production, and Costs
Part 4: Market Structure and Firm Strategy
Chapter 8: Firms in Perfectly Competitive Market
Chapter 9: Monopoly and Antitrust Policy
Chapter 10: Monopolistic Competition and Oligopoly
Part 5: Macroeconomic Foundations
Chapter 11: GDP: Measuring Total Production and Income
Chapter 12: Unemployment and Inflation
Part 6: Long-Run Growth and Short-Run Fluctuations
Chapter 13: Economic Growth, the Financial System, and Business Cycles
Chapter 14: Aggregate Demand and Aggregate Supply Analysis
Appendix: Macroeconomic Schools of Thought
Part 7: Monetary and Fiscal Policy
Chapter 15: Money, Banks, and the Federal Reserve System
Chapter 16: Monetary Policy
Chapter 17: Fiscal Policy
Appendix: A Closer Look at the Multiplier
Part 8: The International Economy
Chapter 18: Comparative Advantage, International Trade, and Exchange Rates
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