Tourism : principles, practices, philosophies
著者
書誌事項
Tourism : principles, practices, philosophies
Wiley, c2012
12th ed
- : hardback
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注記
Includes bibliographical references (p. [471]-480) and index
内容説明・目次
内容説明
The 12th Edition of Tourism: Principles, Practices, Philosophies explores major concepts in tourism, what makes tourism possible, and how tourism can become an important factor in the wealth of any nation. Written in global terms, it provides an overview of the principles, practices, and philosophies that affect the cultural, social, economic, psychological, and marketing aspects of human travel and the tourism industry. Among the topics given expanded coverage in this edition are: B&Bs, time shares, meetings and conventions, sustainable tourism, climate change, social media, and mobile marketing.
目次
Chapter 1: Tourism in Perspective.
Chapter 2: Tourism Through the Ages.
Chapter 3: Career Opportunities.
Chapter 4: World, National, Regional and Other
Organizations.
Chapter 5: Passenger Transportation.
Chapter 6: Hospitality and Related Services.
Chapter 7: Organizations in the Distribution Process.
Chapter 8: Attractions, Recreation, and Other Tourist
Draws.
Chapter 9: Motivation for Pleasure Travel.
Chapter 10: Cultural and International Tourism for Life's
Enrichment.
Chapter 11: Sociology of Tourism.
Chapter 12: Tourism Components and Supply.
Chapter 13: Measuring and Forecasting Demand.
Chapter 14: Tourism's Economic Impact.
Chapter 15: Tourism Policy: Structure, Content, and
Process.
Chapter 16: Tourism Planning, Development, and Social
Considerations.
Chapter 17: Tourism and the Environment.
Chapter 18: Travel and Tourism Research.
Chapter 19: Tourism Marketing.
Chapter 20: Tourism's Future.
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