RELATIONSHIP MARKETING OF MEDICAL INSTITUTIONS

• TOMITA Kenji

  Shizuoka University

Bibliographic Information

Other Title

• 医療機関のリレーションシップ・マーケティング

Journal

• 病院管理

  病院管理 40 (2), 31-37, 2003-04-01

Keywords

• relationship marketing
• service quality
• patient satisfaction
• trust
• continuation going to the hospital

Details

• CRID: 1572261549852557952
• NII Article ID: 10011053905
• NII Book ID: AN00209158
• ISSN: 03869571
• Web Site: https://search.jamas.or.jp/link/ui/2003280397
• Text Lang: ja
• Data Source:
  • CiNii Articles
  • KAKEN