ある商店街におけるゴミ捨て行動への介入の試み  [in Japanese] A study of litter prevention at a shopping mall.  [in Japanese]

Access this Article

Search this Article

Author(s)

Abstract

This study examined the effect of trash-receptacle availability on littering behavior in a naturalistic setting, namely a shopping mall. The procedure employed was an ABAB design, with (A) a baseline period, (B) an intervention period, (A) a second baseline period, and (B) a second intervention period. During the intervention periods, receptacles for empty cans and bottles were placed next to every trash receptacle that had been in place. The arrangement had a highly significant effect on littering behavior. For the first intervention period, a 22% reduction in litter was obtained, and it was reduced 34% for the second period. It seems that receptacles themselves were a powerful cue to induce people to deposit their litter. Conditions for findings of applied behavior analysis to generalize to more realistic every-day situations were also discussed.

Journal

  • The Japanese Journal of Psychology

    The Japanese Journal of Psychology 67(2), 94-101, 1996

    The Japanese Psychological Association

Cited by:  1

Codes

  • NII Article ID (NAID)
    110000240060
  • NII NACSIS-CAT ID (NCID)
    AN00123620
  • Text Lang
    JPN
  • Article Type
    Journal Article
  • ISSN
    0021-5236
  • NDL Article ID
    3996209
  • NDL Source Classification
    ZS2(科学技術--心理学)
  • NDL Call No.
    Z19-10
  • Data Source
    CJPref  NDL  NII-ELS  J-STAGE 
Page Top