マ-ケティング論における科学方法論争の批判的考察  [in Japanese] A Critical Consideration on the Methodological Issues of Marketing Science  [in Japanese]

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Author(s)

Journal

  • Journal of economics & business administration

    Journal of economics & business administration 153(6), p1-21, 1986-06

    Kobe University

Codes

  • NII Article ID (NAID)
    110000443868
  • NII NACSIS-CAT ID (NCID)
    AN00090962
  • Text Lang
    JPN
  • Journal Type
    大学紀要
  • ISSN
    03873129
  • NDL Article ID
    2784102
  • NDL Source Classification
    C68(企業・経営--経営管理--マーケティング)
  • NDL Source Classification
    ZD11(経済--経済学)
  • NDL Call No.
    Z3-260
  • Data Source
    NDL  NII-ELS 
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