インターネット利用に関する日韓大学生比較研究 : 利用動機・効用の分析を中心に A Comparative Study of Internet Use by University Student in Korea and Japan
This paper presents the results of a comparative study of Internet use from a survey on university students in Korea and Japan. The purpose of the study is first to make a comparison of Internet use between the two countries, and then to explain how the apparent behavior in Internet use is influenced by underlying motivation. It has been found that the use of the Internet can be grouped into four types according to motivation: "Communication" "Habitual" "Information-seeking" "Entertainment". We have discussed the correlation between type of motivation and resulting behavior by examining total log-on time as well as access and posting frequency to community sites. We have also examined the differences between the Korean and Japanese students' Internet use.
マス・コミュニケーション研究 63(0), 112-129, 2003