欧州諸国における日本企業に対する地域住民の評価 : 日本企業に対する好意的・非好意的評価を規定する諸要因 Evaluations of the Japanese-owned corporations in European countries by the local residents : Determinants of favorable and unfavorable views of Japanese-owned corporations

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著者

抄録

The purpose of the present study is to explore the opinions of the local residents in European countries where Japanese-owned corporations are operating. More specifically, this study is directed toward examining determinants of favorable as well as unfavorable opinions toward Japanese-owned corporations operate, namely, Belgium, Britain, and Spain. For the present study, telephone interviews were conducted with residents living in the area within a 10-mile radius centering around the Japanese manufacturing corporation in each country. Responses were obtained from 1,052 residents. The results may be summarized as follows: (1) The more contact residents had with Japanese-owned corporations, the more favorable were their ratings of these corporations. (2) The more the residents evaluated the Japanese people as fair in general, the more favorable were their ratings of Japanese-owned corporations. (3) The more residents perceived Japanese-owned corporations as providing support for local industry in their region, the more favorable were their opinions of Japanese-owned corporations.

収録刊行物

  • 社会心理学研究

    社会心理学研究 8(3), 209-221, 1993

    日本社会心理学会

各種コード

  • NII論文ID(NAID)
    110006318291
  • NII書誌ID(NCID)
    AN10049127
  • 本文言語コード
    JPN
  • ISSN
    0916-1503
  • NDL 記事登録ID
    3498947
  • NDL 刊行物分類
    C61(企業・経営)
  • NDL 雑誌分類
    ZE1(社会・労働--社会科学・社会思想・社会学)
  • NDL 請求記号
    Z6-2798
  • データ提供元
    NDL  NII-ELS  J-STAGE 
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