意思決定における後悔 : 現状維持が後悔を生むとき Regret in decision-making : When maintaining the status quo leads us to regret

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The research into decision-making has shown that people express less regret in a repeating choice than in a switching choice (i.e., the status quo effect). However, recent research has suggested that when a prior experience was negative, less regret was expressed in a switching choice than in a repeating choice (i.e., the reversal of the status quo effect). We conducted a replication using different scenarios to examine the conditions in which those effects would occur. In Experiment 1, we manipulated the valence (positive, negative) of a prior experience and asked the participants to rate how much regret they thought the decision-maker would have felt. As predicted, the status quo effect occurred in the positive-experience condition, and the reversal of it occurred in the negative-experience condition. In Experiment 2, we manipulated the levels of the decision-maker's responsibility. The results suggested that a stronger reversal effect was observed in the high responsibility condition. The limitation and the implication of these findings for regret research are discussed.

収録刊行物

  • 社会心理学研究

    社会心理学研究 23(1), 104-110, 2007

    日本社会心理学会

各種コード

  • NII論文ID(NAID)
    110006368945
  • NII書誌ID(NCID)
    AN10049127
  • 本文言語コード
    JPN
  • ISSN
    0916-1503
  • NDL 記事登録ID
    8835777
  • NDL 雑誌分類
    ZE1(社会・労働--社会科学・社会思想・社会学)
  • NDL 請求記号
    Z6-2798
  • データ提供元
    NDL  NII-ELS  J-STAGE 
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