トヨタ自動車における輸出と海外生産の展開

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  • トヨタ ジドウシャ ニオケル ユシュツ ト カイガイ セイサン ノ テンカイ
  • Evolution of Toyota's export and overseas production

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Abstract

1 はじめに : 本稿では、トヨタ自動車(以下トヨタ)の輸出と海外生産に焦点を当て、同社の国際事業活動の特徴を明らかにする。われわれはすでに石井(2012)において、日本自動車産業における国際化とこれを取り巻く経営環境の動向にかんして、輸出と海外生産に焦点をあてた分析をおこなった。本稿はこの産業レベルの国際事業活動にかんする分析を、トヨタという企業のレベルでおこなうものである。……

This paper analyzes the evolution of the export and overseas production of Toyota Motor Corporation from the 1960s to the 2000s. One of the traits of Toyota's exports is that its volumes to western markets increased drastically from 1960s to 1970s. However, Toyota also increased its production volume post the mid-1980s in North America and post 1990s in Europe by partly alternating its exports from Japan to address the appreciation of the Japanese yen and trade conflicts. In addition, Toyota emphasized production rather than exports since the 1960s, which increased in Asia. In fact, its Asian production volumes have been outstanding compared with other markets since the 1990s.

Journal

  • 経営研究

    経営研究 64 (1), 91-107, 2013-05

    大阪市立大学経営学会

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