Marketing Structure of the Herbal Plants Market in Central Java

DOI JASI

Bibliographic Information

Other Title
  • ジャワ島中部における薬用資源の流通構造

Search this article

Abstract

This paper investigates the structure of marketing routes for herbal plants (jamu ingredients) and the performance of traders in Central Jawa, Indonesia. The marketing structure is composed of diversified and multi-staged channels. Transactions between traders belonging to the same distributional stage can be observed as improving the assortment of herbal plants available. Many wholesalers are small-scale traders and deal with various kinds of ingredients, while field assembly traders are relatively large-scale traders and are responsible for many functions such as preprocessing. storage, and transportation. Jamu peddlers usually sell traditional liquid jamu in the urban area. Modern jamu factories prefer long-term transaction of ingredients with larger production lot.

Journal

Related Projects

See more

Keywords

Details 詳細情報について

Report a problem

Back to top