メディカル・ツーリズムの成立条件とその効果に関する考察 : タイにおけるメディカル・ツーリズム勃興の要素論 A formation condition of the medical tourism and a study about the effect : The factor theory of the medical tourism sudden rise in Thailand
According to the commerce white paper in 2007, the number of medical tourists in Asia reached 1.8million people and the market size extended to 730billion yen as of 2006. Only Thailand accepted 1.45million international patients in 2008. Why medical tourism grows here and has risen suddenly in Asia? In this article, I analyze the background of the sudden rise of the medical tourism in Asia historically, especially in Thailand and add two conditions of the Thailand inimitableness to four conditions of the Diamond model by Michael Porter in order to clarify the factor of the sudden rise . I verify the strength of the medical tourism as the dominant Thai industry and, based on these date, think about the future possibility of the Japanese medical tourism.
観光研究 23(1), 59-66, 2011