2112 ネットワークモデルを利用した観光旅行ツアーの設計支援手法の提案(OS7-1 設計方法論の新展開,OS7 ライフサイクル設計とサービス工学)

  • 広田 淳
    東大院
  • 大泉 和也
    東京大学大学院工学系研究科システム創成学専攻:(現)JPモルガンチェース銀行
  • 青山 和浩
    東京大学大学院工学系研究科システム創成学専攻:(現)JPモルガンチェース銀行

書誌事項

タイトル別名
  • 2112 Design of Sightseeing Tours Using Network Structured Model

抄録

To strengthen the service industry in Japan, improvement of service productivity by means of scientific approaches has been tried. As for the tourism industry, the governmental growth strategy and the upcoming Olympic Games enhance the importance of the industry. To promote Japan as a destination, it is essential to fulfill various needs of tourists coming from many different places. As a large variation of tours needs to be offered, improvement of productivity is strongly desired. One of the most challenging phases of the tour design is to determine a sequence of tourist attractions. This paper proposes a design support method for service sequence. Network structured models are employed to visualize relationships among tourist attractions in three aspects; place, time and content. Tour designs are evaluated by service simulation that incorporates multiple stakeholders; provider, supplier and customer. The proposed method was implemented as a prototype system. By using the prototype system, a case study was conducted. The case study demonstrated the usefulness of the proposed method.

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