Living environment and aroma-culture in modern Japan, social background of Japanese aromatherapy: 2 Verbal expression in the mass media

• ICHIMURA Mana

  Shobi University

• ICHIMURA Koji

  Muroran Institute of Technology

• ETO Shigehiro

  Nishogakusha University

Bibliographic Information

Other Title

• 近代日本の生活環境と「香り文化」　アロマテラピー受容の背景―第2報　メディアの言語表現の視点からみるアロマテラピー受容の背景―

Abstract

The purpose of the present study was to clarify the social background of the acceptance and expansion of Japanese aromatherapy in the economic situation and living environment from the Meiji period to 2000. Here, the authors surveyed the change of “aroma-culture.” The authors used the phrase “aroma-culture” to refer to the indoor usages of aroma to create pleasant environment. In this research, the authors investigated verbal expressions in newspaper accounts from 1980 to 2000, to study the acceptance and expansion of Japanese aromatherapy promoted by education, publication, marketing, and the tide of popular opinion. Accordingly, the significance of aromatherapy was determined to be characterized by the consumers' expectations for healing.

Journal

• Japan Journal of Aromatherapy

  Japan Journal of Aromatherapy 17 (1), 8-18, 2016

  Aroma Environment Association of Japan

Keywords

• living environment
• newspaper accounts
• aroma-culture
• aromatherapy

Details

• CRID: 1390001204493592704
• NII Article ID: 130005265274
• DOI: 10.15035/aeaj.170102
• ISSN: 21895147
• ISSN: 13463748
• Text Lang: ja
• Data Source:
  • JaLC
  • CiNii Articles
• Abstract License Flag: Disallowed