環境保全型農産物に対する消費者評価についての分析:小松菜の購買履歴データによるアプローチ An Analysis of Consumer Preference for the Eco-friendly Agricultural Products: A Scanner Panel Data Approach

この論文にアクセスする

この論文をさがす

著者

抄録

<p>Environmental issues in agricultural activities are becoming more and more important socially. This study analyzed consumers' evaluation of the environmentally friendly agricultural products using scanner panel data provided by a membership retail store. The data contained consumers' purchase history of Japanese mustard spinach. A random parameter logit model was adopted to capture consumer heterogeneity. As a result of this analysis, it was found that consumers have differences in preference when it comes to eco-friendly attributes. A small proportion of the consumers had high MTWP for organic attributes. Finally it was found that elderly and high income consumers highly prefer organic products.</p>

収録刊行物

  • 農業経済研究

    農業経済研究 87(3), 285-290, 2015

    日本農業経済学会

各種コード

  • NII論文ID(NAID)
    130005712342
  • NII書誌ID(NCID)
    AN00200867
  • 本文言語コード
    JPN
  • ISSN
    0387-3234
  • NDL 記事登録ID
    027051017
  • NDL 請求記号
    Z18-385
  • データ提供元
    NDL  J-STAGE 
ページトップへ