Twitterは日本循環器学会 @JCIRC_IPR にとってNew Core Competencyですが何か？？

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  • 岸 拓弥
    国際医療福祉大学大学院医学系研究科循環器内科学

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  • New Core Competency with Twitter <i>@JCIRC_IPR</i> in Japanese Circulation Society

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<p>One of the purposes of the academic society, which is a collection of knowledge about medicine, is to educate its members. In this regard, social networking services (SNS) such as Facebook and Twitter have been attracting attention in recent years as more effective than traditional methods. The American Heart Association (AHA) and the European Society of Cardiology (ESC) have 300,000 and 100,000 official Twitter followers, respectively, for slide sharing and discussion. In short, Twitter is not a toy for young people; it is a New Core Competency for Education, Teaching and Personal Branding.</p><p>In Japan, however, there are very few medical societies with more than 1,000 followers. Therefore, the Japanese Society of Cardiology established a new Information and Communication Committee (chaired by a speaker) and set up an official Twitter account, @JCIRC_IPR, to introduce various medical information, guidelines, official journals, and noteworthy papers from abroad, and to disseminate the content of the sessions at the congresses on official Twitter. As a result, as of November 2020, the number of followers has increased to nearly 10,000 (the largest of any medical society in Japan), and the number of twitter viewers during the conference has increased to 72 million. Discussions on presentations are also active on Twitter, and "Tweet the Meeting" has become a reality in Japan as well. Cluster analysis of relationships between followers and data mining of tweets has enabled us to answer the question "Who and What wants to learn". We are also pleased to hear that members who are raising children or recuperating from illness who are unable to attend the meetings can also study. It is clear that the educational effects of the program have exploded.</p><p>I would like The Japanese Pharmacological Society to have the official Twitter account, which is not a toy for young people, but a New Core Competency aimed at education, teaching, and personal branding.</p>

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