提携研究機関誌からの論文紹介 The Advertising Research Foundation 『Journal of Advertising Research』より A Multi-Country Examination Of Hard-Sell and Soft-Sell Advertising : Comparing Global Consumer Positioning In Holistic- and Analytic-Thinking Cultures

Codes

• NII Article ID (NAID)

  40019899069

• NII NACSIS-CAT ID (NCID)

  AN00333849

• Text Lang

  ENG

• ISSN

  0389-4916

• NDL Article ID

  025062900

• NDL Call No.

  Z4-522

• Data Source

  NDL