The executive course : what every manager needs to know about the essentials of business

Author(s)

• Germane, Gayton E.

Bibliographic Information

The executive course : what every manager needs to know about the essentials of business

edited by Gayton E. Germane

Addison-Wesley, c1986

Note

Includes index

Contents of Works

• Step one: connect / John B. Fery
• Marketing management / Richard P. Bagozzi
• Financial management / James C. Van Horne
• Managerial accounting / Joel S. Demski
• Financial reporting / William H. Beaver
• Production operations / Steven C. Wheelwright
• Logistics / Gayton Germane
• Decision support systems / Charles P. Bonini and Jeffrey H. Moore
• Organizational development / Jerry I. Porras
• International business management / David B. Zenoff
• Technology management / William F. Miller / Strategic management / L.J. Bourgeois

Details

• NCID: BA0015542X
• ISBN:
  • 0201115530
• LCCN: 85013453
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Reading, Mass.
• Pages/Volumes: xxv, 405 p.
• Size: 25 cm.
• Classification:
  • LCC : HD31
  • DC19 : 658.4
• Subject Headings:
  • LCSH : Industrial management -- Addresses, essays, lectures