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Wiley series in marketing
Wiley
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Related Books: 1-18 of 18
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1
- Marketing research
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David A. Aaker, George S. Day
Wiley c1986 3rd ed Wiley series in marketing
: hbk , : pbk
Available at 34 libraries
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2
- Marketing management : strategy and cases
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Douglas J. Dalrymple, Leonard J. Parsons
Wiley c1983 3rd ed Wiley series in marketing
Available at 21 libraries
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3
- Consumer behavior : basic findings and management implications
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Gerald Zaltman, Melanie Wallendorf
Wiley c1983 2nd ed Wiley series in marketing
est.
Available at 22 libraries
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4
- Marketing research
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David A. Aaker, George S. Day
Wiley c1983 2nd ed Wiley series in marketing
est.
Available at 18 libraries
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5
- Sales management : concepts and cases
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Douglas J. Dalrymple
Wiley c1982 Wiley series in marketing
Available at 7 libraries
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6
- Marketing : strategy and management
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Rom Markin
J. Wiley c1982 2nd ed Wiley series in marketing
Available at 19 libraries
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7
- Product management : strategy and organization
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Edgar A. Pessemier
Wiley c1982 2nd ed Wiley series in marketing
Available at 11 libraries
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8
- Marketing in an age of change : an introduction
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Jon G. Udell, Gene R. Laczniak
Wiley c1981 Wiley series in marketing
Available at 5 libraries
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9
- Marketing management
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Kenneth R. Davis
Wiley c1981 4th ed Wiley series in marketing
Available at 16 libraries
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10
- Advertising
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William H. Bolen
Wiley c1981 Wiley series in marketing
Available at 9 libraries
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11
- Marketing in an age of change : an introduction
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Jon G. Udell, Gene R. Laczniak
Wiley c1981 Wiley series in marketing
Available at 27 libraries
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12
- Advertising : a behavioral approach for managers
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Edmund W. J. Faison
Wiley c1980 Wiley series in marketing
Available at 16 libraries
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13
- Marketing management : text and cases
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Douglas J. Dalrymple, Leonard J. Parsons
Wiley c1980 2nd ed Wiley series in marketing
est.
Available at 10 libraries
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14
- Marketing research : private and public sector decisions
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David A. Aaker, George S. Day
Wiley c1980 Wiley series in marketing
pbk.
Available at 30 libraries
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15
- Consumer behavior : basic findings and management implications
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Gerald Zaltman, Melanie Wallendorf
Wiley c1979 Wiley series in marketing
: pbk
Available at 6 libraries
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16
- Marketing
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Rom Markin
Wiley c1979 Wiley series in marketing
Available at 28 libraries
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17
- Advertising management : cases and concepts
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Charles H. Patti, John H. Murphy
Wiley c1978 Wiley series in marketing
Available at 5 libraries
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18
- Marketing management : a systems perspective
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William Lazer
University Microfilms International c1971 Wiley series in marketing
Available at 1 libraries