Marketing channels : relationships and performance
著者
書誌事項
Marketing channels : relationships and performance
(The advances in retailing series)
Lexington Books, c1986
- : alk. paper
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注記
"Some of the papers presented at the Third International Conference on Distribution held at Angera, Italy, on April 19 and 20, 1985, sponsored by the Centro di studi sul commercio of the Università Bocconi, Milan, and the Institute of Retail Management, New York University"--Pref
Includes index