The codes of advertising : fetishism and the political economy of meaning in the consumer society

Author(s)

• Jhally, Sut

Bibliographic Information

The codes of advertising : fetishism and the political economy of meaning in the consumer society

by Sut Jhally

Frances Pinter Publishers , Routledge, c1987

• : us
• : uk

Note

Bibliography: p. [206]-221

Includes index

• NCID: BA00354277
• ISBN:
  • 0312002114
  • 0861875842
• LCCN: 86020349
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London,New York ; London
• Pages/Volumes: ix, 225 p.
• Size: 23 cm
• Classification:
  • LCC : HF5827
  • DC19 : 659.1/042
  • LCC : HF5821
  • DC19 : 302.2/3
• Subject Headings:
  • LCSH : Advertising -- Social aspects
  • LCSH : Symbolism in advertising
  • LCSH : Mass media
  • FREE : Advertising