Marketing research

Author(s)

• Parasuraman, A.

Bibliographic Information

Marketing research

A. Parasuraman

Addison-Wesley, 1986

• est.

Note

Includes index

Details

• NCID: BA00543225
• ISBN:
  • 0201060515
• LCCN: 85001354
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Reading, Mass.
• Pages/Volumes: xiv, 831 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415.2
  • DC19 : 658.8/3
• Subject Headings:
  • LCSH : Marketing research