Consumerism : search for the consumer interest

Author(s)

• Day, George S.
• Aaker, David A.

Bibliographic Information

Consumerism : search for the consumer interest

edited by David A. Aaker & George S. Day

Free Press, c1978

3d ed

• : pbk

Note

Includes bibliographical references and index

Details

• NCID: BA00784028
• ISBN:
  • 0029000505
  • 0029000408
• LCCN: 77083163
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: viii, 504 p.
• Size: 24 cm
• Classification:
  • LCC : HC110.C63
  • DC : 381/.3
• Subject Headings:
  • LCSH : Consumer protection -- United States -- Addresses, essays, lectures