Essentials of new product management

Author(s)

• Urban, Glen L.
• Hauser, John R.
• Dholakia, Nikhilesh

Bibliographic Information

Essentials of new product management

Glen L. Urban, John R. Hauser, Nikhilesh Dholakia

Prentice-Hall, c1987

Note

Includes bibliographical references and index

Details

• NCID: BA00898016
• ISBN:
  • 013286584X
• LCCN: 86008160
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Englewood Cliffs, N.J.
• Pages/Volumes: x, 340 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415.153
  • DC19 : 658.5/75
• Subject Headings:
  • LCSH : New products -- Management