Telephone survey methods : sampling, selection, and supervision

Bibliographic Information

Telephone survey methods : sampling, selection, and supervision

Paul J. Lavrakas

(Applied social research methods series, v. 7)

Sage Publications, c1987

  • : hard
  • : pbk.

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Note

Bibliography: p. 153-154

Includes index

Description and Table of Contents

Description

Lavrakas presents an applied approach to conducting telephone surveys. He details a highly routinized process for planning and implementing telephone surveys that produces quality data. Telephone Survey Methods focuses on sampling, selection and supervision - topics not covered in depth in existing texts. It is ideal for organizations and agencies who want to conduct a survey and have little knowledge of where to begin and how to proceed.

Table of Contents

Introduction Generating Sampling Pools Processing Telephone Survey Sampling Pools Selecting Respondents Supervision I Structuring Interviewers' Work Supervision II Structuring Supervisory Work

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