Entrepreneurship
著者
書誌事項
Entrepreneurship
（Wiley series in management）
Wiley, c1986
大学図書館所蔵 件 / 全36件
-
該当する所蔵館はありません
- すべての絞り込み条件を解除する
注記
Includes bibliographies and index
内容説明・目次
内容説明
This book introduces students to entrepreneurship and points out the significant differences between countries that are entrepreneurially strong and those that are weak. It includes an introduction to the American enterprise system and analyzes the characteristics and tendencies of the strong entrepreneur. Shows students how to create and evaluate products or services for the market place, how to go into business through a start-up, buyout, or franchise. The text is abundantly illustrated with examples from actual case histories.
目次
ENTREPRENEURSHIP AND THE ENTREPRENEUR. Analysis of Entrepreneurship. Analysis of the Entrepreneur. PRODUCT SERVICE CREATION AND EVALUATION. Product Service Ideas. Product Service Idea Analysis and Evaluation. MEANS OF ENTERING BUSINESS. The Startup. The Buyout. The Franchise. PROMISING ENTREPRENEURIAL OPPORTUNITIES. The Mail Order Business. International Trade. The Export Business. A Potpourri of Opportunities. LEGAL AND FINANCIAL CONSIDERATIONS. Structuring The Business Venture. Protecting The Business Venture. Financing Instruments and Venture Capital. Government, Banks, and other Financing Sources. PREPARATION AND PRESENTATION OF THE BUSINESS PLAN. Form of The Business Plan. ELEMENTS OF THE BUSINESS PLAN--Part I. ELEMENTS OF THE BUSINESS PLAN--Part II. PRESENTATION OF THE BUSINESS PLAN. Index.
「Nielsen BookData」 より