The marketing imagination

Author(s)

Bibliographic Information

The marketing imagination

Theodore Levitt

Free Press , Collier Macmillan, c1986

New, expanded ed

  • pbk.

Available at  / 30 libraries

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Note

Includes bibliographical references and index

Details

  • NCID
    BA01114144
  • ISBN
    • 0029191807
    • 0029190908
  • LCCN
    86000576
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    New York,London
  • Pages/Volumes
    xxv, 238 p.
  • Size
    25 cm
  • Classification
  • Subject Headings
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