Precision journalism : a practical guide
著者
書誌事項
Precision journalism : a practical guide
（The Sage commtext series, v. 15）
Sage Publications, c1987
- pbk.
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注記
Includes index
内容説明・目次
内容説明
Precision Journalism introduces professional journalists and students to quantitative research methods essential to their work. It is a comprehensive and accessible guide to news gathering techniques such as public opinion polling and content analysis. Step-by-step, the elements and procedures of social research are clearly and concisely described. This practical volume is an ideal text supplement for journalism courses and an easy-to-use reference tool for working journalists.
目次
Preface
A Method of Inquiry
Creating and Measuring Reality
Observing the World
Selecting Cases for Study
Describing the World
Thinking About the World
Explaining the World
Making Inferences to Populations
Writing and Presenting Findings
A Case Study
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