Explorations in consumer behavior : a symposium held at the University of Texas, April 18-19, 1966

著者

• Sommers, Montrose S.
• Kernan, Jerome B.
• Texas. University. Dept. of Marketing Administration

書誌事項

Explorations in consumer behavior : a symposium held at the University of Texas, April 18-19, 1966

edited by Montrose S. Sommers and Jerome B. Kernan

（Studies in marketing, no. 10）

Bureau of Business Research, University of Texas, 1968

注記

Sponsored by the Dept. of Marketing Administration, Graduate School of Business, University of Texas

Bibliographical footnotes

詳細情報

• NII書誌ID(NCID): BA0340303X
• LCCN: 75627521
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Austin
• ページ数/冊数: xiii, 277 p.
• 大きさ: 23 cm
• 分類:
  • LCC : HB801
  • DC : 658.83
• 件名:
  • LCSH : Consumption (Economics) -- Addresses, essays, lectures
  • LCSH : Consumers -- Addresses, essays, lectures
• 親書誌ID:
  • BA03403073