Readership research : theory and practice

Author(s)

• Henry, Harry
• Research Services Limited (London, England)
• British Market Research Bureau, ltd

Bibliographic Information

Readership research : theory and practice

edited by Harry Henry

Elsevier Science Publishers , Sole distributors for the U.S.A. and Canada, Elsevier Science Pub. Co., c1987

Note

Proceedings of an international symposium held in Salzburg, Austria, Oct. 1985, sponsored by Research Services Ltd. and British Market Research Bureau

Details

• NCID: BA03597526
• ISBN:
  • 0444702245
• LCCN: 87021338
• Country Code: ne
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Amsterdam, the Netherlands,New York, N.Y., U.S.A.
• Pages/Volumes: 576 p.
• Size: 24 cm
• Classification:
  • LCC : PN4784.R27
  • DC19 : 028/.9
• Subject Headings:
  • LCSH : Readership surveys -- Congresses