Marketing policy determination by a major firm in a capital goods industry : a case study of Bucyrus-Erie Company, 1880-1954
著者
書誌事項
Marketing policy determination by a major firm in a capital goods industry : a case study of Bucyrus-Erie Company, 1880-1954
（Companies and men）
Arno Press, 1976, c1957
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注記
Reprint of the work originally presented as the author's thesis, Northwestern University
Bibliography: p. 508-510
