Marketing in Japan : a management guide : ... sponsored by the Center for International Business, Pepperdine University, Los Angeles and Malibu, California

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Marketing in Japan : a management guide : ... sponsored by the Center for International Business, Pepperdine University, Los Angeles and Malibu, California

M. Y. Yoshino ; foreword by Patrick M. Boarman and Richard C. King

(Praeger special studies in international economics and development)

Praeger, 1975

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Includes bibliographical references

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