Dictionary of marketing terms

Author(s)

• Shapiro, Irving J.

Bibliographic Information

Dictionary of marketing terms

Irving J. Shapiro

（A Littlefield, Adams quality paperback, no. 363）

Littlefield, Adams, 1981

4th ed

• pbk.

Note

First-3d ed. published under title: Marketing terms

• NCID: BA03766306
• ISBN:
  • 0822603632
• LCCN: 80024998
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Totowa, N.J.
• Pages/Volumes: 276 p.
• Size: 24 cm
• Classification:
  • LCC : HF5412
  • DC19 : 658.8/003/21
• Subject Headings:
  • LCSH : Marketing -- Dictionaries
• Parent Bibliography ID:
  • BA00984093