Public relations for sales and marketing management

Author(s)

• Wragg, David W

Bibliographic Information

Public relations for sales and marketing management

David Wragg

Kogan Page, 1987

Note

Includes index

• NCID: BA04188475
• ISBN:
  • 1850913188
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London
• Pages/Volumes: 176 p.
• Size: 25 cm
• Classification:
  • LCC : HF5415.125
  • DC19 : 658.8/12
• Subject Headings:
  • PRECIS : Marketing. Role of public relations
  • LCSH : Marketing
  • LCSH : Public relations