Playing for keeps : sport, the media and society
著者
書誌事項
Playing for keeps : sport, the media and society
Longman Cheshire, 1987
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注記
Bibliography: p. [179]-186
Includes index
内容説明・目次
内容説明
Televised sport is enormously popular; the last few years have seen increases both in the variety of sports covered and the amount of airtime devoted to sports broadcasts. This book is a study of the role of television in popularizing sports - American football, for example, is now widely covered and gaining worldwide audiences - and also the influence it has had sports already receiving a lot of coverage, such as soccer, motor racing, tennis and cricket. The book discusses the effects of increased professionalism, commercial interests and the role of politics in sport, as well as analyzing the techniques used in sports broadcasts - video gadgetry, music, graphics - to reveal how carefully packaged televised sport has become.
目次
- The emergence of modern sport
- the growth and institutionalisation of competitive sport
- sport as entertainment - the role of mass communications
- television and sport - a match made in heaven
- sport's political culture and the politics of televised sport
- television and the commodification of high-performance sport.
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