Strategic issues management : how organizations influence and respond to public interests and policies

書誌事項

Strategic issues management : how organizations influence and respond to public interests and policies

Robert L. Heath and associates

(The Jossey-Bass management series)

Jossey-Bass Publishers, 1988

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注記

Bibliography: p. 395-405

Includes index

内容説明・目次

内容説明

Brings together leading thinkers on all aspects of issues management to present a comprehensive corporate survival strategy. Offers specific advice on identifying and monitoring issues resulting from new regulations, legislation, public policy changes, and consumer demands.

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