Consumer behavior

Author(s)

• Schiffman, Leon G.
• Kanuk, Leslie Lazar

Bibliographic Information

Consumer behavior

Leon G. Schiffman, Leslie Lazar Kanuk

Prentice-Hall International, c1987

3rd ed

Note

Previous ed.: 1983

Includes index

Details

• NCID: BA04456213
• ISBN:
  • 0131690124
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London
• Pages/Volumes: xviii, 725 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415.3
  • UDC : 330.1
  • DC19 : 658.8/342
• Subject Headings:
  • PRECIS : Consumer behaviour
  • LCSH : Consumers