Captains of consciousness : advertising and the social roots of the consumer culture

Author(s)

• Ewen, Stuart

Bibliographic Information

Captains of consciousness : advertising and the social roots of the consumer culture

by Stuart Ewen

McGraw-Hill, c1976

• : pbk

Note

Bibliography: p. 243-252

Includes index

Details

• NCID: BA04879206
• ISBN:
  • 0070198454
  • 0070198462
• LCCN: 75034432
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: x, 261 p.
• Size: 21 cm
• Classification:
  • LCC : HF5813.U6
  • DC : 659.1/0973
• Subject Headings:
  • LCSH : Advertising -- Social aspects -- United States
  • LCSH : Industry -- Social aspects -- United States
  • LCSH : Consumers -- United States